Trusted B2B
SEO Agency

Is your website facing challenges with search engine accessibility or slow loading speeds? Technical SEO is the cornerstone of ensuring search engines can easily access, crawl, and index your site, laying the groundwork for effective search engine performance. Without a strong technical foundation, search engines may prioritize other sites over yours, impacting your visibility and rankings.

Our expert technical SEO services address these challenges head-on. We optimize your website's technical aspects to enhance user experience, improve search engine visibility, and ensure smooth crawling and indexing.

With our in-house tools and comprehensive audits, we provide actionable insights tailored to your website's needs, bridging the gap between your marketing team and developers with clear communication.

In 2024, link-building remains pivotal to establish organic authority and online credibility. SEO has evolved to prioritize quality over quantity, with a focus on acquiring high-quality, authoritative backlinks from relevant and trustworthy sources.

We understand the importance of effective link building and off-page SEO and how best to leverage it to drive higher search engine rankings to grow your brand's reach. With our extensive network of trustworthy sites, journalists and bloggers, we have the resources and connections to execute high-impact link building campaigns tailored to your business.

Are you looking to create valuable, relevant content that not only resonates with your target audience but also drives engagement and supports your SEO efforts? Content marketing goes beyond just informing or educating—it's about building loyalty and establishing thought leadership by providing answers to your customers' questions. It's an integral part of the marketing mix, complementing other inbound marketing efforts such as email, social media, PPC, and SEO.

We specialise in planning and delivering B2B content that resonates with your target market and their specific pain points, enhancing customer engagement and boosting audience engagement across the entire marketing funnel.

Are you looking to gain valuable insights into your audience's search behaviour? Audience and keyword research is a crucial step towards understanding user behaviour, market size, and traffic-generating priorities, that will underpin your entire B2B SEO strategy.

We harness the power of data science and utilize our in-house tools to conduct in-depth fully comprehensive keyword research and audience profiling to provide a clear and up-to-date understanding of your audiences search behaviour, market size, and traffic-generating priorities tailored to your business needs, helping you grow your site's traffic and better serve your audience.

Understanding your competitors' SEO strategies is crucial for staying ahead. At Orchid Box, our comprehensive competitor analysis leverages in-house tools developed using Python in order to reverse engineer your competitors’ tactics. Our tools scrape your competitors' websites, extract keywords, analyse their content and check their rankings for specific keywords and provide insights beyond traditional SEO platforms.

We go beyond conventional SEO tools like SEMrush to capture long-tail or newly emerging keywords, recognizing that 25% of Google searches are unique queries not present in traditional keyword research tools. Our analysis answers key questions like "Why is Company X ranking first for this keyword?", revealing not only your competition's SEO strategy but also how you can outperform them.

SEO site migrations can be stressful and potentially damaging to your search engine visibility if not handled correctly. At Orchid Box, our technical SEO consultants meticulously manage site migrations to minimize ranking and traffic disruptions to ensure a seamless transition.

Our comprehensive approach includes evaluating your site’s architecture both old and new, and all technical aspects such as crawlability and site speed in order to implement strategic redirect mapping, which helps maintain vital link equity, preserving your hard fought for organic traffic and leads.

With our monitoring pre and post-migration, we track performance and traffic changes with an eagle eye to ensure your site's authority is preserved and enhanced throughout the migration.

AI SEO and Google’s Search Generative Experience (SGE) represents one of the biggest changes to search in decades. With a slow roll-out planned for 2024 changing the very face of how we interact with Google search, one fact stands out: AI-powered search is ushering in a new era of complexity for achieving visibility and traffic.

The AI-driven approach enables Google SGE to produce responses that are more conversational and intuitive, closely resembling human interactions, much like Chat-GPT, but directly within Google’s search results, and while traditional SEO has mainly focused on keyword optimisation and backlinking for better search rankings, SGE demands a wider lens looking deeper into query context and intent.

Understanding this new paradigm shift will be critical for marketers and businesses alike, but by partnering with us, we will help guide you every step of the way.